Privacy Policy
Effective Date: February 10, 2020
Last Updated: February 10, 2020
Boon Physical Therapy and Wellness (“Boon,” “we,” “us,” or “our”) values your privacy and is committed to safeguarding your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website or interact with us through other digital or in-person services.
By using our website or services, you consent to the data practices described in this policy. If you do not agree with the terms, please do not use the website.
1. Information We Collect
A. Information You Provide
We collect personal information when you:
Book appointments or request services
Fill out contact forms or intake paperwork
Subscribe to our emails or newsletter
Submit inquiries or reviews
Engage with us via social media or digital ads
This may include:
Full name
Email address
Phone number
Mailing address
Health-related information you provide voluntarily
Insurance or payment information (if applicable)
IP address and device/browser info (from online interactions)
B. Information Collected Automatically
We may collect data automatically via cookies and tracking technologies, such as:
Browser type, device type, and operating system
IP address and location data
Pages visited, time on site, and click behavior
Referral websites or links
Search engine queries that brought you to the site
This information helps us optimize your experience and improve site performance.
2. How We Use Your Information
We may use your information to:
Schedule and confirm appointments
Deliver personalized physical therapy and wellness services
Respond to inquiries or follow-up requests
Send appointment reminders, updates, or marketing communications
Analyze website performance and user behavior
Comply with legal or regulatory obligations
We will never sell your personal information to third parties.
3. Use of Health Information (HIPAA)
If you submit health-related information through our intake forms, appointment system, or otherwise interact with us as a patient, we treat that information with the highest confidentiality and comply with the Health Insurance Portability and Accountability Act (HIPAA).
We use HIPAA-compliant systems to store patient information securely. If you would like a copy of our Notice of Privacy Practices related to HIPAA, please contact us directly.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience. These include:
Necessary cookies – for secure and smooth website navigation
Functional cookies – to remember preferences
Analytics cookies – to understand user interaction
Social media/marketing cookies – for remarketing and engagement via platforms like Facebook
You can control or disable cookies through your browser settings. Learn more at www.internetcookies.org.
5. Sharing of Information
We may share your personal data with trusted third-party service providers, including:
Appointment and calendar tools
Secure payment processors
Website analytics platforms (e.g., Google Analytics)
Marketing tools used for newsletter or advertising campaigns
Legal authorities or courts, if required
All third parties are contractually bound to protect your information and only use it for the services they provide on our behalf.
6. Data Retention
We retain your personal data only as long as necessary to provide you services or as required by law. For example, if you are a patient, we may retain health records in accordance with applicable medical record retention laws.
7. Your Rights
You may have the right to:
Access the personal information we hold about you
Correct or update inaccurate information
Request deletion of your data
Withdraw consent to marketing communications
File a complaint with a privacy authority (e.g., if located in the EU or California)
To exercise any of these rights, email us at suubi@boonphysicaltherapy.com or call us at 617-448-2643.
8. Children’s Privacy
Our services are not intended for children under the age of 13. We do not knowingly collect personal information from anyone under 13. If we become aware that such information has been collected, we will delete it.
9. External Links
Our website may contain links to third-party sites. We are not responsible for the privacy practices or content of these external websites. Please review their privacy policies before submitting information.
10. Changes to This Privacy Policy
We may update this policy occasionally to reflect changes in our practices or legal requirements. Updates will be posted on this page, and the effective date will be revised.
We encourage you to review this policy periodically to stay informed.
11. Contact Information
If you have questions or concerns about this policy, or would like to request more information, please contact us at:
Boon Physical Therapy and Wellness
📍 166 Boston Rd, Chelmsford, MA. 02148
📧 Email: suubi@boonphysicaltherapy.com
📞 Phone: 617-448-2643